Reflektive Launches Targeted Reviews, Team Recognition & New User Experience Optimized for Employee Engagement & HR Success



Reflektive, the performance management platform, today debuted a collection of new features and administrative toolsets that empower employees and HR teams to foster an enterprise-wide culture of feedback. Designed to democratize feedback and put performance management in the hands of employees and their managers, Reflektive’s latest upgrades help businesses invest in what’s most important – their people.

The new features build on Reflektive’s intuitive user experience and are designed for ease of use and sustained employee engagement. These additions include Team Recognition, Real-Time Feedback filtering, a redesigned user interface and WalkMe™-powered in-app tutorials for seamless onboarding and new feature training across Reflektive’s performance management suite.

Today, Reflektive also announced the launch of Targeted Reviews and Adaptive-Check-Ins, the industry’s first review and check-in solution to target personalized assessment content based on department, team, region and more, slashing time-to-launch and costly customization resources for enterprise-wide performance management.

Achieving Employee Success with Reflektive

To date, Reflektive has partnered with 300+ customers to identify what it takes to retain top talent and help all employees improve in the modern workplace, and as a result, developed an innovative solution that integrates continuous feedback, goal management, check-ins, and reviews. As a next-gen partner in the performance management evolution process, Reflektive helps businesses innovate on or move away from traditional annual reviews.

“MEC is dedicated to building a culture that thrives. When we were looking for a performance management solution for our 5,000 global employees, we selected Reflektive because it was intuitive, flexible, and importantly, it’s mobile-enabled,” said Marie-Claire Barker, Chief Talent Officer, MEC, a WPP Company. “We wanted to drive a culture of feedback and recognition because by giving people feedback, they’re going to be empowered to impact their own growth. Our employees across the globe — from Mumbai to Los Angeles – have been pleased with how easy it is to give and receive feedback in real-time on the Reflektive platform.”

“Peer feedback and recognition fuel the culture we are creating and are the key to engaging and retaining the incredible people that have built the company,” said David Razon, Director of People Experience, Instacart. “Reflektive is our partner in this and was the natural choice to help us weave performance management into the way we work, making sure every one of us is learning and growing along with Instacart.”

“Our company is very focused on living our values. This means investing in our employees’ growth and success,” said Julie Hetzler, Director of Org Effectiveness, Evolent Health. “Reflektive has helped to enable our high-performance organization through quarterly goal-setting, real-time feedback, and check-ins that are impactful yet easy to use for our talent team members, leaders, and employees that will scale as we grow.”

To help companies better achieve their performance management goals, Reflektive today announced the following product enhancements:

  • UX 2.0: Offers a new user experience with a streamlined interface, advanced social feedback functionality, and WalkMe™-powered in-app product training, making Reflektive even easier to use for employees.
  • Team Recognition: Enables employees and managers to recognize teams (in addition to individuals) for collaboration and contributions.
  • Feedback Filtering: Allows HR leaders to display feedback based on department, region, and team to ensure the recognition displayed is highly relevant to enhance collaboration.
  • Adaptive Check-Ins: Automatically integrates goals into quarterly Check-Ins and surfaces objectives from Reflektive’s Goal Management solution.
  • Targeted Reviews: Allows HR to quickly create and deploy multiple robust reviews and check-ins directly from Reflektive’s web-based application. Personalize content based on department, team, region and more, to easily deploy relevant assessments at scale.

“People, not companies, create value,” said Rajeev Behera, CEO, Reflektive. “Our product evolution is based on that philosophy, driven by partnerships with our global customer network. Through that, we have learned that employees and HR leaders feel disconnected when it comes to managing their growth and success. Reflektive’s new features and solutions are designed to solve that problem and empower employees and HR teams to take charge of their performance management processes.”

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About Reflektive
Reflektive, the performance management platform, is an innovative, employee-centric suite dedicated to talent development and employee success. Based on the principle “Invest in your employees and they will invest in you,” the Reflektive suite features integrated performance touchpoints including Real-Time Recognition and Feedback (Gmail, Outlook, and Apple Mail plug-in), Agile Goal Management, Performance Reviews, and Coaching Check-Ins. Reflektive is loved by employees, HR teams and executives alike, with over 300 customers worldwide including Comcast, MEC (a WPP Company), Pinterest, Instacart, TED, University of California, and Nutanix. Founded in 2014 and based in San Francisco, Calif., Reflektive has raised $42M from Lightspeed Venture Partners and Andreessen Horowitz. For more information, visit, connect with Reflektive on Facebook or follow @Reflektive on Twitter.